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About the Best CSR Team

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Meet the Team

Behind Best CSR is a dedicated team of experienced professionals committed to creating positive social impact. Combining expertise in strategy, community development, project delivery, and social value, our team works collaboratively with organisations to turn ideas into meaningful outcomes. We believe lasting change is achieved through strong partnerships, practical solutions, and a shared commitment to building healthier, more resilient communities.

Victor J Shaw
Victor J Shaw

Head of Strategy

Victor J. Shaw is the Head of Strategy at Best CSR, bringing over 20 years of experience in strategic development, project management, and social enterprise development. Passionate about creating stronger, fairer communities, Victor works with organisations to develop effective strategies that deliver meaningful social value. Helping corporates reimagine both the delivery and the effectiveness of their CSR and social value. Helping social enterprise and organisations to scope and improve operation, service delivery and income generation. His collaborative approach helps partners navigate complex social challenges, ensuring they are well-equipped to achieve their social purpose, sustainability and create lasting, positive impact.

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Victor J Shaw
Alayna Waithe Bsc CEO

Founder Wealth Blue-Print CIC

Alayna is a business consultant and Founder of Wealth Blue Print (A Bid Link) concerned with the lack of support for micro business, social and community Enterprise. She sits as director and board member for several community-led organisations. Alayna has a strong background in project development and international project management, transport and infrastructure management, bid and tender writing. With AAT and APM accreditation. Alayna has a passion for learning and support of underserved and marginalised communities

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Heidi Fisher
Heidi Fishern

Founder of Make an Impact CIC

Heidi is a multi-award winning specialist in social enterprise and social impact. She received an MBE for Services to Innovation in Social Enterprise and to Impact Measurement in the 2020 New Year Honours. Heidi has worked with just under 4,000 organisations. Her background is as a Chartered Accountant, having trained with PricewaterhouseCooper. She founded a specialist social enterprise accountancy firm, before deciding her real love was social impact measurement, and now runs Make an Impact CIC.Heidi is a multi-award winning specialist in social enterprise and social impact. She received an MBE for Services to Innovation in Social Enterprise and to Impact Measurement in the 2020 New Year Honours. Heidi has worked with over 2,100 social enterprises, ranging from start-ups through to those with over £million of income, supporting them to become more sustainable, develop their trading income and to better measure, manage and communicate the impact they have. A Chartered Accountant, having trained with PricewaterhouseCoopers (PwC) and Founder of Harris Accountancy Services CIC – a specialist Social Enterprise accountancy firm. Heidi decided her real love was in Social Impact Measurement, thus founder of Make An Impact CIC

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Gary Murrain- Meade
Gary Murrain- Meade

CEO Founder of New Business Success Ltd

Published Author – AI Prompt Engineer – Senior IT Infastructure Lead Trainer and at the helm of New Business Success with a dedication to empowering entrepreneurs in the digital space. Harnessing over 20 plus years of IT and business expertise A strong focus on delivering strong, swift and efficient online solutions . Transforming vision into reality via good business planning, marketing strategy and hands on training.

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